SB Lesson 12: What Happens Next
Materials and Resources Material: Click the “Materials” tab to access materials for this lesson or course. Click “Lesson” to return to the lesson page. Resources: Sprinkle Joy Like Confetti Tailored Search Terms: new business launch media kit Canva Welcome Watch the intro video Read each topic in the lesson Take the short quiz Complete the action steps Comment in the discussion board Done – you are now one step closer to starting your own business! Lesson 12: What Happens Next 12.1 Make a Plan This is it! We are rounding the bend and the finish line is in sight! Are you excited? I’m excited for you! I remember the butterflies in my stomach when I was just steps away from becoming a LLC. I was excited, nervous, tired, and happy. What emotions are you feeling? I want you to take some time to acknowledge those feelings. There’s no right or wrong way to feel. It’s like the first day of school whether you are the teacher or the student. I also want you to take some time to look back at the business plan you created in Lesson 4. What revisions do you need to make? Even if it’s just a slight change,…
SB Lesson 11: Forms
Materials and Resources Material: Click the “Materials” tab to access materials for this lesson or course. Click “Lesson” to return to the lesson page. Resources: Asana, Google Forms, Convertkit, Mailchimp Tailored Search Terms: exit survey questions tutors, parent communication form for tutors sample, how to ask clients for testimonials Welcome Watch the intro video Read each topic in the lesson Take the short quiz Complete the action steps Comment in the discussion board Done – you are now one step closer to starting your own business! Lesson 11: Forms 11.1 New Client Form This lesson will touch on a few forms and templates that are handy to have in your business. They will save you time, look professional, and give structure to your business. One form is the new client form. In an earlier lesson we talked about having a plan for client onboarding. One part of that plan is to have a new client form that gathers whatever information you need such as name, address, school, subject for tutoring, etc. I have used a pretty similar form at the start of every school year and with every client. Not only do I gather the important contact information, but I…
SB Lesson 10: Session Plans
Materials and Resources Material: Click the “Materials” tab to access materials for this lesson or course. Click “Lesson” to return to the lesson page. Resources: Resource List for Tutors and Students Free workshop Tutor Toolkit Online Games Tailored Search Terms: preparing for a tutoring session, homework tips for tutors, build rapport with students, how to extend (extend, remediate, reteach, etc.) a topic for a student who excels Welcome Watch the intro video Read each topic in the lesson Take the short quiz Complete the action steps Comment in the discussion board Done – you are now one step closer to starting your own business! Lesson 10: Session Plans This is something I’m excited about! Teaching you how to set up a session! Some of you are seasoned teachers and can just nod your head in agreement and pat yourself on the back because you are already prepared to do these things well. Some of you have breezed through the business checklist because that’s your background but the lesson planning scares you! I wanted this course to touch on all aspects of the tutoring business, not just the business set up. Let’s talk about session plans or lesson plans, depending on…
SB Lesson 9: Financial Accounting
Materials and Resources Material: Click the “Materials” tab to access materials for this lesson or course. Click “Lesson” to return to the lesson page. Resources: Wave, Freshbooks, Paypal, Zoom, Convertkit, Teachers Pay Teachers Tailored Search Terms: best free accounting software small business, best online payment options small business start up, best cash apps for business, best free cash apps for small businesses Welcome Watch the intro video Read each topic in the lesson Take the short quiz Complete the action steps Comment in the discussion board Done – you are now one step closer to starting your own business! Lesson 9: Financial Accounting 9.1 Pricing Pricing is a hard decision at first. You want to make your price point doable for your ideal client, but you also want to start making money and paying bills! There are several factors to consider when setting your hourly prices. First, what are your qualifications? Are you a certified teacher? Are you a college professor? You can charge more for your qualifications. Secondly, what is the age of your ideal clients? The younger the clients, the less expertise that is necessary to tutor. The older the clients the more complex the topics can get…
SB Lesson 8: Marketing
Materials and Resources Material: Click the “Materials” tab to access materials for this lesson or course. Click “Lesson” to return to the lesson page. Resources: none Tailored Search Terms: email list strategies for online tutors, elevator pitch examples tutors, Asana elevator pitch, Louise Henry grow email lists, ask for testimonials small business Welcome Watch the intro video Read each topic in the lesson Take the short quiz Complete the action steps Comment in the discussion board Done – you are now one step closer to starting your own business! Lesson 8: Marketing 8.1 What Type of Clients It is easier to attract clients to your business if you know what type of clients you want! When you define your niche, you will be one step closer to defining your customer base. Since we are talking about starting an educational tutoring business, presumably you will want clients who are taking a specific school course or lessons. Where do these clients live, work, or go to school? Identify where they are likely to be found and what social media they use or how they are likely to get advertising. At the end of this lesson, you will have an opportunity to identify…
SB Lesson 7: Set Up a Website
Materials and Resources Material: Click the “Materials” tab to access materials for this lesson or course. Click “Lesson” to return to the lesson page. Resources: Wordpress, Google Docs, Google Forms, Facebook, Squarespace, Wix, Weebly Tailored Search Terms: best free SEO plugins wordpress, best free website builders (year), Louise Henry YouTube (build your own website, SEO), Sam Vander Weilen legal templates Welcome Watch the intro video Read each topic in the lesson Take the short quiz Complete the action steps Comment in the discussion board Done – you are now one step closer to starting your own business! Lesson 7: Set Up a Website 7.1 Website Builders In today’s world, a website is more authoritative and trustworthy than just a social media account. There are three routes you can go with setting up a website. You can easily use a free website with a template where you just pick a pretty design and fill in your info. Or if you like to customize it, you can buy a domain name and use a fully customizable template to create it. Knowing a bit of coding or web design will be helpful or you can learn as you go. Or you can hire…
SB-Lesson 6: Branding Development
Materials and Resources Material: Click the “Materials” tab to access materials for this lesson or course. Click “Lesson” to return to the lesson page. Resources: Canva, Instagram, Facebook, Google, Pinterest, Design Seeds, Vista Print, Flaticon, Pixabay Tailored Search Terms: brand board ideas tutors, brand board ideas tutors Pinterest, brand board ideas tutors Canva, logo samples private tutors, social media scheduling tools free, best free business card template, free favicon generator Welcome Watch the intro video Read each topic in the lesson Take the short quiz Complete the action steps Comment in the discussion board Done – you are now one step closer to starting your own business! Lesson 6: Branding Development 6.1 Choose a Look When you think about a business and its logo and its look, you will begin to understand the concept of branding. The word “brand” refers to a business and marketing concept that helps people identify a company, product, or individual. It’s the look and feel of a company. Maybe you already have a business name and logo idea. Maybe you have no idea yet. That’s ok! This lesson will give you a few tips to get you started building a branding board for your new…
SB Lesson 5: Set Up a Business – External
Materials and Resources Material: Click the “Materials” tab to access materials for this lesson or course. Click “Lesson” to return to the lesson page. Resources: 10to8 scheduling app Tailored Search Terms: online scheduling tool small business, 10to8 tutorial, best free business email account Welcome Watch the intro video Read each topic in the lesson Take the short quiz Complete the action steps Comment in the discussion board Done – you are now one step closer to starting your own business! Lesson 5: Set Up a Business – External The last lesson was super long! Lesson 5 is much shorter and will focus on the external side of the business, the client side. By the way, have you ever wondered what to call your customers? I find clients or students to be the best. A customer is one who purchases a good or service from a company. A client is the one who wants the professional support or service a company provides. Some say that unlike a client, a student is responsible for earning his or her education. My clients seem to be intrigued and happy to be called “clients” at their young age so that’s what works for me. Right…
SB Lesson 4: Set Up a Business – Internal
Materials and Resources Material: Click the “Materials” tab to access materials for this lesson or course. Click “Lesson” to return to the lesson page. Resources: Here are some resources you may want to use after this lesson. https://www.sba.gov/business-guide/launch-your-business/choose-business-structure You can go to the IRS website and get small business information and websites by state. https://www.irs.gov/businesses/small-businesses-self-employed/state-government-websites For me, I found business information on my town website, the country government site, and a not for profit company called The Economic Development Partnership of North Carolina. https://edpnc.com/start-or-grow-a-business/start-a-business/ https://www.llcuniversity.com/ https://www.sba.gov/business-guide/manage-your-business/hire-manage-employees Tailored Search Terms:(subject specific) tutoring (city, state), starting business in (city, state), business structure (city, state), (name you want to use for your business), small business tax info (city, state) Welcome Watch the intro video Read each topic in the lesson Take the short quiz Complete the action steps Comment in the discussion board Done – you are now one step closer to starting your own business! Lesson 4: Set Up a Business- Internal Get ready! This lesson is the longest of all of them. This was the section that I had to do the most research on when starting my own business so I’ve tried to give you all the categories you need…
SB Lesson 3: Set Up to Tutor
Materials and Resources Material: Click the “Materials” tab to access materials for this lesson or course. Click “Lesson” to return to the lesson page. Resources: Zoom Tailored Search Terms: best webcams and microphones for online tutoring (year), Zoom tips for online tutoring, tutoring centers (your town), best free video conferencing platform (year) Welcome Watch the intro video Read each topic in the lesson Take the short quiz Complete the action steps Comment in the discussion board Done – you are now one step closer to starting your own business! Warning: Undefined array key “lesson_video_shown” in /var/www/www.tailorjoy.com/wp-content/plugins/presto-player/inc/Integrations/LearnDash/LearnDash.php on line 312 Warning: Undefined array key “lesson_video_shown” in /var/www/www.tailorjoy.com/wp-content/plugins/presto-player/inc/Integrations/LearnDash/LearnDash.php on line 74 Lesson 3: Set Up to Tutor 3.1 Physical Space/Location Location! Location! Location! You can tutor from most anywhere, but should you? If you have a house full of pets, clients with pet allergies won’t be able to come. If the coffee shop is loud and distracting, you probably cannot tutor reading there. Wherever you choose to tutor, it should be a safe and encouraging environment, preferably without too much distraction. We all have heard the stories of pandemic Zoom meetings gone bad. Take a little time to think about where you will…